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2026 (Current Year) Faculty Courses Liberal arts and basic science courses Humanities and social science courses

Social Survey Methods B

Academic unit or major
Humanities and social science courses
Instructor(s)
Reina Takamatsu
Class Format
Lecture
Media-enhanced courses
-
Day of week/Period
(Classrooms)
Class
-
Course Code
LAH.T216
Number of credits
200
Course offered
2026
Offered quarter
3Q
Syllabus updated
Apr 2, 2026
Language
Japanese

Syllabus

Course overview and goals

This course aims to provide foundational knowledge of social research and to develop practical skills applicable to real-world research settings. Given that each research method has its own strengths and limitations, students learn to understand the characteristics of different methods and to select the most appropriate approach for testing their hypotheses. Accordingly, the course covers not only the features of various types of research but also practical considerations from the perspective of conducting research. In particular, survey research is widely used in the social sciences and is relatively accessible to university students. Therefore, this course places special emphasis on survey research and explains practical techniques for conducting surveys. In addition, introductory statistical methods are introduced, and students learn the overall process from data collection and analysis to drawing conclusions.
The goal of this course is to equip students with the practical skills necessary to carry out independent research.

Course description and aims

After completing this course, students will be able to:
1. Demonstrate an understanding of the overall research process and develop a research plan.
2. Evaluate the characteristics of different research methods and select an appropriate method to test hypotheses.
3. Apply basic statistical methods to test hypotheses and interpret the results.

Keywords

social research, questionnaire design, online survey, hypothesis testing, data analysis

Competencies

  • Specialist skills
  • Intercultural skills
  • Communication skills
  • Critical thinking skills
  • Practical and/or problem-solving skills

Class flow

This course consists of lectures and indivieual/group activities. Course materials will be uploaded to the LMS. Students are encouraged to bring their own laptops to lectures covering data analysis methods.

Course schedule/Objectives

Course schedule Objectives
Class 1

Introduction to social research methods

Define social research and explain its purpose and significance using examples

Class 2

Types of social research methods

Understand the advantages and disadvantages of each social research method and choose the most appropriate one according to the research purpose

Class 3

The structure of inquiry

Understand the process from problem identification to hypothesis formulation

Class 4

Estimation of the population mean and sample bias

Understand how population mean estimation works and apply this to explaining social research

Class 5

Probability and non-probability sampling

Understand the characteristics of different sampling methods and choose the most appropriate approach for your research

Class 6

Survey design

Develop survey questions in accordance with the three basic principles: structured question formats, clarity, and variable types

Class 7

Scale evaluation and quiz 1

Understand the process of scale development and learn how to select and use appropriate scales. In the second half of the course, a test covering lectures 1-6 will be administered to assess students’ level of understanding.

Class 8

Online survey

Learn how to design online surveys by taking account the characteristics of the online environment

Class 9

Research ethics

Understand ethical issues in human subjects research

Class 10

Data preparation

Learn how to organize data to prepare for analysis

Class 11

Introduction to hypothesis testing

Identify 5 steps for hypothesis testing

Class 12

Data analysis 1

Learn how to conrduct and interpret t-test for 2 independent samples

Class 13

Data analysis 2

Learn how to conduct and interpret correlation analysis

Class 14

Data analysis 3 and quiz 2

Learn how to conduct and interpret text mining. In the second half of the course, a test covering lectures 7-13 will be administered to assess students’ level of understanding.

Study advice (preparation and review)

To enhance effective learning, students are encouraged to spend approximately 100 minutes preparing for class and another 100 minutes reviewing class content afterwards (including assignments) for each class.
They should do so by referring to reference books and other course materials.

Textbook(s)

No textbook is required for this course. Reading materials will be provided.

Reference books, course materials, etc.

Ohtani Nobusuke, Kinoshita Eiji, Goto Noriaki, Komatsu Hiroshi (2023). Contemporary Approaches to Social Research: Logics and Methods. Minerva Shobo. ISBN: 9784623095247

Evaluation methods and criteria

The final grade is based on class participation (50%), written assignments (20%), and quizzes (30%).

Related courses

  • LAH.T117 : Social Survey Methods A
  • LAH.T322 : Social Survey Methods C
  • LAH.S454 : Essence of Humanities and Social Sciences64:Social Survey Methods

Prerequisites

None